California-based electric vehicle (EV) manufacturer Fisker announced its intention to integrate traditional dealerships into its distribution model, alongside its existing direct-to-customer approach. Fisker aims to enhance its sales and delivery network by adding up to 50 dealer partners in the US and Canada, as well as a similar number in Europe. The move is part of Fisker’s strategy to evolve its business model and address distribution constraints. While the company produced over 10,000 vehicles in 2023, it delivered approximately 4,700 units of its Ocean SUV. The expansion is expected to commence with the first Ocean vehicles reaching new dealerships by the end of Q1 2024.
