Genesis GV60 Magma Completes Global Testing, Set to Debut on November 20
Genesis has confirmed that its highly anticipated GV60 Magma has completed its final stages of global testing, marking a significant milestone for the brand as it celebrates its 10th anniversary. The GV60 Magma is set to make its grand debut on November 20.
Production Model Spotted in Southern Spain
Recently, spy photographers captured a camouflage-free production version of the Genesis GV60 Magma during a commercial photoshoot on a mountain road in southern Spain. The bright orange prototype featured several notable design elements, including:
- A pronounced aerodynamic rear wing closely matching the concept model
- Aggressive front air intakes and performance cooling ducts
- Titanium-finished 21-inch aero wheels, likely production-spec
- Unique Magma-orange brake calipers and sporty lower body accents
This sighting suggests that Genesis is preparing marketing materials ahead of the model’s official debut later this year, possibly for a global reveal event.
Proven in Extreme Conditions Worldwide
Genesis confirmed that the GV60 Magma has completed an extensive global testing program across some of the world’s harshest environments to ensure exceptional performance and comfort. Testing highlights include:
- Arjeplog, Sweden: Extreme winter testing to validate cold-weather durability and performance
- California, USA: Searing heat trials at the California Proving Ground to push power output, cooling efficiency, and thermal protection to the limit
- New Zealand mountains: High-altitude testing (1,500 m) in icy conditions to refine chassis dynamics, traction control, and cornering stability
- Spain: Diverse road testing across European terrain, aligning with the recent leaked photoshoot
- Korea: Final real-world assessments from Namyang R&D Center to Inje Speedium Circuit, validating high-speed stability, precise handling, and luxurious ride comfort
Balancing Performance and Refinement
Engineers focused on delivering a unique dual character — thrilling high-performance driving dynamics combined with Genesis’ signature luxury ride quality. During the final Korean test stages, the GV60 Magma was evaluated on:
- Highways: For cruising stability and NVH refinement
- Mountain roads: For torque vectoring, cornering agility, and braking performance
- Urban streets: For low-speed comfort and responsiveness
- Inje Speedium Circuit: For high-speed handling precision and acceleration control
These diverse test environments ensure the GV60 Magma performs seamlessly across everyday and performance-focused scenarios.
A New Era of High-Performance Luxury
Set to be unveiled later this year, the GV60 Magma is Genesis’ first high-performance EV and a pivotal milestone for the brand. Combining a decade of luxury innovation with cutting-edge EV performance engineering, the GV60 Magma is expected to share hardware with the Hyundai IONIQ 5 N (478 kW / 641 hp), while introducing bespoke software tuning and dynamic upgrades unique to the Magma sub-brand. This launch signals the beginning of Genesis’ push into the premium performance EV segment, positioning itself as a rival to Audi Sport, BMW M, and Mercedes-AMG.
