Volkswagen Confirms Touareg’s Demise
The rumors have been confirmed: Volkswagen’s Touareg SUV is being discontinued. After selling 1.2 million units since its launch in 2002, the “poor man’s Audi Q7” will cease production in late March 2026. To mark the end of an era, VW will offer a Final Edition model.
Not a Grand Farewell
The Final Edition isn’t particularly exciting. Available across all trim levels, it features laser-engraved lettering on the C-pillars and “Final Edition” embossing on the gear lever. The ambient lighting has also been tweaked to display the phrase on the passenger dashboard, and the illuminated side sill plates carry the same message.
Price and Specs
In Germany, the Final Edition will cost €75,025 before options. Once production ends, the Touareg will be gone for good – or will it? VW’s press release hints that the nameplate might return as an electric vehicle (EV) in the future.
A Legacy Ends
The Touareg has been around since 2002, when it was launched alongside the Phaeton as part of VW’s push to move upmarket. While the Phaeton was discontinued after one generation, the Touareg has endured through three generations. Its platform mates, including the Porsche Cayenne, Audi Q7, Bentley Bentayga, and Lamborghini Urus, will continue production.
A Possible Rebirth
VW’s decision to clarify that it’s ending production of the “Touareg combustion engine model” suggests that an electric successor might be on the horizon. With the upcoming ID. Polo, VW has already indicated that it will revive classic nameplates for its EV models. Could an ID. Touareg be next?
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